Founded in 1990, our team has worked on almost every facet of marketing and promotion.

Our Team Delivers: We’re proud that clients like Fujifilm USA, Brother International, Staples and SP+ Parking have been with us for decades.

Our History

With over 100 years of collective experience, you’ll have a seasoned team with experience in all marketing disciplines and how to adapt them to web delivery. Practice areas include:

• B2B,

• B2C,

• Consumer Direct,

• Trade Promotions,

• Consumer Promotions,

• Sales Training Programs

• Sales Incentives and Award Points Programs

WEB DEVELOPMENT

For the past 20 years our expertise has evolved to Web Development. We create and manage internationally scaled web-integration projects, including supervision and direction for large teams of off-shore developers.

What does that mean for you?

It means we’ll create and manage any web development project you’re considering, from a simple upgrade to a completely updated web initiative.  

We’ll engage all stakeholders to ensure your project reflects your goals and gets delivered on-time and on-budget.

TECHSCHOLAR

In 2008 our team identified a need to provide product specific sales training to build sales from channel partners and dealer/distributor sales reps. TechScholar, LLC was born and spun off from Strategic Direct.  

TechScholar specializes in Product Sales Training, and the selling proposition is: Good Reps already know HOW to sell, we teach them how to sell YOUR products.

Since it’s founding TechScholar has hosted campus’s and produced Product Training Modules (PTMs) for over 100 clients, including: Fujifilm USA, Staples, SP Richards, Brother International, Kimberly Clark, Purell, Lenovo, HP, and Microsoft, to name just a few. 

Our most recent initiative is TechScholar University, a multi-brand training platform for sales reps in the digital technology and industrial cleaning and janitorial product categories.